Are you a creative marketing professional ready to transform broadcast brands into multimedia powerhouses? Join our team and lead the marketing and branding efforts across multiple stations where you'll shape our brand identity, oversee promotional campaigns, and drive audience engagement across all platforms.
WHAT YOU'LL DO:
- Oversee brand image strategy and execution, supervising all aspects of station promotion and marketing using on-air, online and outside media resources
- Provide leadership and guidance to creative services teams across multiple stations
- Develop promotional strategic plans, multi-media marketing campaigns, and news promotional initiatives
- Create and monitor the image and promotional content of station websites
- Supervise day-to-day activities in the Promotion Department for multiple stations
- Serve as liaison with networks and syndicators regarding station promotional activities
- Oversee commercial production and sales promotion for the Sales Department
- Develop and monitor annual budgets for Creative Services Departments
- Create and implement community outreach initiatives
WHAT YOU'LL NEED:
- Bachelor's degree in Marketing, Journalism, Communications or related field preferred, or equivalent business experience
- 10+ years of progressively responsible multimedia creative/management experience in promotion, production and/or creative services
- Proven track record for development of successful marketing concepts and branding efforts
WHAT YOU'LL BRING:
- Keen interest and understanding of the latest technology and social media applications for marketing
- Effective leadership and management skills with ability to work well with management team
- Ability to conceive, produce, implement and measure strategic marketing plans based on research
- Strong organizational skills and ability to prioritize multiple projects
- Working knowledge of WideOrbit preferred
- Experience with non-linear editing systems
- Proficiency with graphic creation and compositing software
WORK ENVIRONMENT:
- Ability to travel up to 25%
- Driving required. Valid Driver's License, good driving record, and ability to provide proof of insurance with the company required insurance limits.
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If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.
SCRIPPS’ COMMITMENT TO A CULTURE THAT CREATES CONNECTION:
At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to succeed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose.
ABOUT SCRIPPS:
The E.W. Scripps Company (NASDAQ: SSP)is a diversified media company focused on creating a better-informed world. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlets Scripps News and Court TV and popular entertainment brands ION, Bounce, Defy TV, Grit, ION Mystery and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps’ long-time motto is: “Give light and the people will find their own way.”
As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.
