Company Overview
Cumulus Media (OTCQB: CMLS) is an audio-first media company delivering premium content to a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 400 owned-and-operated radio stations across 84 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, Infinity Sports Network, AP News, the Academy of Country Music Awards, and many other world-class partners across more than 9,500 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the Cumulus Podcast Network, an established and influential platform for original podcasts that are smart, entertaining, and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. For more information visit www.cumulusmedia.com.
Position Overview
CUMULUS MEDIA | Westwood One has an immediate opening for a full-time
Director, Opinion Talk Sales to support the Opinion Talk Sales Team. This role is a key part of the Westwood One Opinion Talk vertical, focused on monetizing premium audio content and maximizing revenue through new business development and national advertising partnerships.
The ideal candidate will be skilled at creating demand in a complex media environment, leveraging Westwood One’s marquee, personality-driven assets across news, entertainment, and sports. This person will collaborate closely with the SVP, Opinion Talk, and other Westwood One Sales Executives to deliver strategic, result-driven advertising solutions.
Responsibilities
Key Responsibilities & Qualifications
- Serve as an expert on all Opinion Talk broadcast and podcast personalities, including Shawn Ryan, Ed Mylett, Mark Levin, Benny Johnson, Lala Kent, Carson Daly, Jim Rome, and others
- Create demand and generate advertising sales for our Opinion Talk products
- Prospect and qualify leads, then meet with them to uncover key insights that drive program development and close deals
- Maintain expert knowledge of the Opinion Talk marketplace and sponsorship landscape
- Collaborate with sales leadership to develop and execute Opinion Talk packages
- Track and exceed Opinion Talk revenue and market share goals
- Prepare and deliver compelling client presentations
- Build and execute multi-faceted campaigns tailored to client objectives
- Analyze sales reports and market data to identify and pursue growth opportunities
Qualifications
- 2-4 years of relevant experience in personality or media sales
- Bachelor’s Degree in Radio and Broadcasting, Communications, Journalism, or a related field
- Willingness to travel to meet with clients and prospects
- Strong understanding of advertising solutions including live talk shows, personality-driven podcasts, and sponsorship sales
- Creative, solutions-oriented mindset
- Highly organized with the ability to manage multiple workstreams
- Clear and professional written and verbal communication skills
- Comfortable presenting to a diverse range of prospects and clients
Pay Range
USD $120,000.00 - USD $150,000.00 /Yr.
What We Offer
- Competitive Pay
- Focused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutions
- Medical, Dental & Vision Insurance coverage
- 401K with company match
- Paid Vacation, Sick & Holiday time off
- Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program
For immediate consideration, please visit https://jobs.cumulusmedia.com/jobs
For more information about Cumulus Media, visit our website at: https://www.cumulusmedia.com/
EEO Statement
CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).
