Job Title: Producer/Writer
Department: Marketing & Creative Services
Reports To: VP, Creative Services
FLSA Status: Exempt
Location Silver Spring, MD
OVERVIEW:
The TV One story began with a bold vision to create a network that authentically reflects and celebrates Black culture. Since launching in 2004, TV One has grown into a leading cable television network, delivering original entertainment, lifestyle, and news programming to millions of households nationwide. From award-winning series and documentaries to culturally relevant storytelling, TV One amplifies Black voices and honors the richness of the African American experience.
As part of the Urban One family, TV One is committed to being a trusted media destination that informs, entertains, and empowers our community. We pride ourselves on fostering a creative, inclusive, and collaborative culture where innovation thrives. At TV One, we are passionate about our people and dedicated to attracting, developing, and retaining exceptional talent who continue to challenge the norm and shape the future of media.
The Producer/Writer is responsible for conceptualizing, writing, and producing compelling on-air and digital television promotions that enhance program visibility and strengthen the network’s brand.
ESSENTIAL RESPONSIBILITES:
- Responsible for writing, producing and conducting edit sessions for assigned on-air promos and cross department promotional initiatives.
- Accountable for quality and project budget. Adheres to set creative direction, tonality and style guide(s) of the network.
- Makes creative, content production and editing decisions for assigned promos.
- Creates on-air, digital promotions that maximize appeal of programs to viewers.
- Working effectively and responsively with other clients/departments (e.g. Digital, Ad Sales, Affiliate Sales) to meet their needs and request.
- Effectively Partners with Designers, editors, coordinator and schedulers in the efficient production of promos.
- Assembles cast, production teams and production resources as needed.
- Works with operations to ensure required delivery.
KNOWLEDGE/SKILLS/ABILITIES:
- Must have exceptional promotional writing and conceptualization skills.
- Must be fully versed in on-air promotional practices/standards.
- Must possess familiarity of production disciplines including: set design, lighting, graphics, writing, etc.
- Must appreciate and understand the importance of overall marketing objectives (messaging, aesthetics, continuity, etc.), and the need/advantages of building and maintaining a solid aesthetic brand.
- Must have a thorough and current understanding of creative marketing/promotional trends.
- Ability to be flexible and adjust to occasional changes in work schedule as workload demands.
- Must possess outstanding attention to detail.
- Ability to manage multiple priorities while delivering high-level results.
- Must be able to work effectively and efficiently in a high volume, fast paced environment.
- Ability to partner effectively with a variety of departments (Ad Sales, Affiliate Sales etc.) on a number of initiatives.
- Possess energy and enthusiasm, and demonstrate ability to work collaboratively.
EDUCATION AND/OR EXPERIENCE:
BS/BA degree preferred. Minimum of 5 years’ experience at producer level for a national broadcast/cable network– experience with AA audience is a plus. Experience promoting to women as the primary audience is a plus, and/or the ideal candidate must have the right sensibility to promote to the female target. Ad agency experience is a plus.
This job description is not intended to be an exhaustive list of duties or responsibilities. Employees may be required to perform additional job-related tasks as assigned, and the Company reserves the right to modify this job description at any time, with or without notice. This position is at-will, unless otherwise governed by a fully executed written agreement.
Urban One is an Equal Opportunity Employer and does not discriminate on the basis of disability, race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, veteran status, or any other protected characteristic under applicable law. Urban One is committed to providing reasonable accommodations for qualified individuals with disabilities. If you require an accommodation during the application process or to perform the essential functions of this role, please contact HR_Recruiting@urban1.com
