Principle Accountabilities:
- Working with the Business Director and client to create clear and coherent plans that bring the media strategy to life.
- In-depth assessment of all candidate media options and detailed recommendation of proposed communication solutions.
- Working closely with the Business Director in your team to ensure smooth and relevant translation from strategy to plan.
- Assess, identify and recommend creative media initiatives that deliver greater strategy depth and impact to the media plan.
- Undertake the implementation of agreed initiatives, including the briefing of third parties, as and when required.
- Management of the implementational process and client relationship management
- Assist the team in developing and implementing an integrated on/off advertising campaign
- Help on competitive data generation, analysis and presentation
- Prepare evaluation of media opportunities, keep tracks of market trends by using industry tools and other research method
- Prepare media plan, budget summary and campaign follow up
- Actively participate in brain-storming for big ideas and consumer insights
- Maintain and strengthen relationships with industry partners
Qualifications and Key Skills Requirements:
- University degree in business, marketing, advertising, communications, or a related field
- 4+ years of media planning / buying experience
- Must be well organized and have strong quantitative/analytical skills
- Able to build relationship internally and externally
- Ability to manage multi-task well in a fast-paced environment and a team player.
- Must be numerate and have strong attention to detail
- Passionate about building a career in advertising field
- Fluent written and spoken English and Chinese is a must
- Proficiency in Word, Excel and PowerPoint
- Candidates with less experience will be considered as Associate Planning Manager
We offer a 5-day work of week, group medical and life insurance coverage to the right candidate. Interested parties please send your application letter and resume with current and expected salary by clicking the "Apply Now" button.
All information collected will be used for recruitment only and treated in strict confidence. We will retain the personal data of unsuccessful applicants for future recruitment purpose for a maximum period of 2 years.
